As former SVP of Culture & Communications for Southwest Airlines, Ginger Hardage spent 25 years championing the values at the heart of Southwest’s legendary culture. Her new brand, Unstoppable Cultures, is on a mission to help organizations create and sustain cultures of enduring greatness. On this episode, Ginger shares the core values behind “The Southwest Way,” and breaks down how you can build a healthy, strong culture in your own organization.