What do you think of when you hear the term “personal brand?” Maybe you think of a famous celebrity or a social media influencer. But we all have a personal brand, and it boils down to reputation. What do people think of when they think of you? AJ Vaden is the CEO and Co-Founder of Brand Builders Group and one of the world’s leading experts in personal brand strategy. Over the last 15 years she has helped create, launch and grow several multi-million dollar businesses from start up to 7 and 8 figures in annual revenue. AJ is the Co-Host of The Influential Personal Brand Podcast and was recently named as one of the top 5 personal branding speakers. On this episode, she shares why you need a personal brand, how to build it, and the common mistakes to avoid.
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Former NFL star Warrick Dunn has built a legacy on and off the field. A 3x Pro Bowl selection, Warrick played for 12 seasons with the Tampa Bay Bucs and the Atlanta Falcons. He joined the Falcons ownership group in 2009 after his retirement. But his greatest impact goes far beyond the football field. Warrick started his charity and its signature “Homes for the Holidays” program in honor of his mother, a Baton Rouge police officer who was killed when he was just 18 years old. Warrick raised his five younger siblings and when he became a star in the NFL, made it his mission to provide other families the stability he never had. On this episode, Warrick shares how he channeled his pain into purpose, how he made it as an undersized back in the NFL, and why he decided to meet and ultimately forgive the man convicted of killing his mom.